Global Senior Marketing Manager

Location: Erlangen, Germany
Job Type: Full-Time
Employer: Siemens Healthineers™
We at Siemens Healthineers™ are committed to transforming the way healthcare is delivered worldwide. We are inspired to think and create new ways of doing because it matters to us, our customers and the health of people.

We are not just investing in engineering excellence - leading-edge medical technologies across a broad portfolio; we’re also investing in 45.000 people. Our overall success depends on our ability to transform ourselves. Therefore we strive to provide opportunities for all of us, as Siemens Healthineers™ to learn, grow and thrive.

Join our team now at Siemens Healthineers as Global Senior Marketing Manager (m/f) in Erlangen.

If you are ambitious and change makes you thrive, develop the annual marketing plan of Enterprise Services (ES) in alignment with relevant stakeholders.

  • As Global Senior Marketing Manager you provide guidance and support for regions and countries regarding local marketing activities
  • You are responsible for the implementation of the marketing plan together with Headquarters and global partners; furthermore, you closely collaborate with the Sales force
  • You manage the global marketing budget regarding staffing, resources, and capital purchases
  • Your central task is defining and developing (global) marketing collateral and sales support tools; you implement integrated on-/ offline activities, advertising, public relations etc. to generate customer demand
  • You measure and report out on marketing efforts/ campaign results, develop and support market segmentation, target group approaches and you position ES service lines
  • You manage and motivate a team of highly skilled marketing professionals

If you are an expert in Marketing with outstanding knowledge of marketing strategies, concepts and practices ideally in healthcare Services, this position may suit you best.

  • You possess a university degree or college diploma in business, Master degree preferred
  • You have 5+ years’ experience a marketing management position, ideally in Healthcare Services
  • You have profound skills in project management and performance measurement
  • You are able to develop relationships and work with senior level executives in an international setting and you show a proven track record of successfully driving projects in complex and challenging environments
  • You possess a solid business acumen, management and problem-solving skills; also your skills include analytical thinking, team orientation and you have a strong focus on execution and result delivery
  • You have excellent communication and networking skills and a very good command of the English and German languages rounds up your profile

Apply for this job

About Siemens Healthineers
Siemens Healthineers is the separately managed healthcare business of Siemens AG enabling healthcare providers worldwide to meet their current challenges and to excel in their respective environments. A leader in medical technology, Siemens Healthineers is constantly innovating its portfolio of products and services in its core areas of diagnostic and therapeutic imaging and in laboratory diagnostics and molecular medicine. Siemens Healthineers is also actively developing its digital health services and enterprise services. To help customers succeed in today's dynamic healthcare marketplace, Siemens Healthineers is championing new business models that maximize opportunity and minimize risk for healthcare providers. In fiscal 2016, which ended on September 30, 2016, Siemens Healthineers generated revenue of €13.5 billion and net income of over €2.3 billion and has about 46,000 employees worldwide.

Post your job offer now to start hiring the best eHealth talent! For further information, please contact us.

Most Popular Now

The Digital Revolution in Medicine is Ta…

13 - 16 November 2017, Düsseldorf, Germany. The MEDICA HEALTH IT FORUM at the world’s leading medical trade fair, MEDICA 2017, taking place in Düsseldorf with over 5,000 exhibitors, offers an...

FDA Selects Participants for New Digital…

Today, the U.S. Food and Drug Administration announced the names of the companies selected to participate in a first-of-its kind pilot program that will help revolutionize digital health regulation in...

Smartphone Apps Launched for Atrial Fibr…

Novel smartphone and tablet applications (apps) for atrial fibrillation patients and healthcare professionals have been launched by heart experts. The objectives and design of the apps are outlined in a...

UBM Strengthens Focus on Medtec Europe f…

17 - 19 April 2018, Stuttgart, Germany. UBM announced today the continuation of its strategy to ensure Medtec Europe is the preeminent, stand alone, European-focussed, medical technology platform by deciding to...

IBM Research and UC San Diego Collaborat…

IBM (NYSE: IBM) and the University of California San Diego have announced a multi-year project to enhance quality of life and independence for aging populations through the new Artificial Intelligence...

Up to $20,000 Available to the Digital H…

MSD is looking for innovators to solve 7 health-related challenges aiming to support physician education or patient disease management. The 3 digital solutions with the most outstanding value will receive...

Online Parent Training Helps Young Kids …

Parents of children with ADHD can feel desperate for resources or treatments to help their children who struggle with inattention, distractibility and impulsiveness affecting school and home. Researchers at Lehigh...

Wye Valley NHS Trust Goes Live with IMS …

Staff across Wye Valley NHS Trust's four hospitals and community facilities now have a single, shared view of their patients’ records following the deployment of their new electronic patient record...

EIT Digital Innovation Activity 'ki elem…

The EIT Digital Innovation Activity 'ki elements' showcases its first prototype called DELTA in Nice at the Institut Claude Pompidou on Innovation Alzheimer Open Day. In the beginning of 2017, EIT...

Allscripts Closes Acquisition of McKesso…

Allscripts (NASDAQ:MDRX), a global leader in healthcare technology, has closed its acquisition of McKesson Corporation's hospital and health system IT business, known as the Enterprise Information Solutions (EIS) business. The...

Electronic Health Record Alert Improves …

In a recent study, screening rates for hepatitis C virus (HCV) infection among baby boomers increased fivefold in the year following implementation of an electronic health record (EHR)-based prompt for...